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5 Simple Business Advertising Ideas

If you have a new business — particularly a home business — one of the hardest things is getting the word out about what you have to offer. Here are some inexpensive, effective business advertising ideas to help get you started. Financial independence is only a client or customer away.

Brand All Communication

Get your company name, website URL, and phone number on every single piece of paper that leaves your office. Some obvious and not so obvious promotional spaces:

  1. Business Cards
  2. Letterhead
  3. Envelopes
  4. Emails
  5. Faxes
  6. Checks
  7. Invoices
  8. Purchase Orders

Write for Related Publications or Websites

Find periodicals or blogs that focus on your target market. Write some great content-filled articles and offer then in exchange for a link back to your business site. Keyword links are even better!

Create Useful Freebies

Have some inexpensive giveaway items (like custom keychains or personal flash drives)
created with your company name and web address printed on them. If the item is useful, recipients will keep them (and your contact information) handy. We’ve made post-it note pads, mouse pads, and (my favorite) flying rings!

Speak at Conferences

If you’re an expert, offer to share your knowledge and insights at industry conferences and conventions. I’ve been speaking at homeschooling conferences for years — all over the country. When my homeschooling book (finally!) comes out, I have a ready market (and mailing list!) ready to buy it.

Deck Out Your Automobile

If you have a car, make it an advertisement. This can come in the form of bumper stickers, magnets, vinyl decals, or full car wraps. Just keep the look professional and persuasive.

Easy Business Advertising Ideas

Lifestyle design gets a head start when you have the financial means to live your dreams. If you’re starting a business to gain financial security, use these easy advertising methods to let everyone know how you can provide solutions to their problems.

What simply business advertising ideas have you used?

{ 8 comments… add one }
  • Anna July 7, 2011, 5:04 am

    I would say that these are the budget ways of advertising which I have been using for a long time. They still work but I am trying to find some new unusual ways of promotion like walking adverts.

  • Alison Moore Smith July 9, 2011, 9:36 pm

    Anna, do you mean like the pizza guys who dance with signs in the streets? 🙂 Anything that is accessible to the “little guy” is a great addition to the advertising arsenal for new entrepreneurs.

  • Nick W July 14, 2011, 5:24 pm

    These are some great ideas Alison. I’m definitely going to be looking into the second thing that you mentioned – guest blogging. What I take from your post is that there are always more ways that you can spread the word about your business. Thanks.
    Nick W recently posted…New Environmentally Friendly Way To Clean Industrial Water PollutionMy Profile

  • jts July 20, 2011, 11:33 pm

    Good ideas, thanks.

  • OJ August 6, 2011, 6:19 am

    I found that local listing with classifieds add and yellow pages are working good for my business and now I will also try these Ideas. Thanks

  • Kevin September 2, 2011, 1:01 am

    I would like to add that provided you can wrap it in an attractive package links to your site from reddit can bring tremendous traffic and even go totally viral. This is one of many underrated ways to promote your business
    Kevin recently posted…Front PageMy Profile

  • aiQ October 12, 2011, 12:48 am

    Indeed, Those advertisement ideas are simple and very easy to do. I think anyone can do that kind of advertisement. I will share this to all the people I know.

  • Simon December 6, 2011, 11:26 am

    Come up with some unique clever designs for your car / vehicle. I have seen photos of full vehicle wraps for smaller companies, go viral on social networking sites such as Facebook and Twitter. Giving you even more exposure! Full vehicle wraps really turn heads, and are still the best way to get a brand or company message out to the public (the more you drive the more you are seen and generate interest). Great article Alison!

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